As a new startup company with no online presence, we were entrusted with telling the beautiful story of Erika M Powell Textiles through a short film.
With the handmade spirit of the brand, we kept a focus on the process, people and spaces. It was important for each shot to be authentic and not appear overly staged.
Using a variety of DSLR cameras, sliders and gimbals, we were able to create a film that is both pure in storytelling and effective in brand awareness. Nice!
The way Framework creatively captured our brand and handled the production process was so impressive. Thank you for telling our story so well.Erika Powell - Owner & Designer